The Upwork story begins over two decades ago when the tech lead of a Silicon Valley startup realized his close friend in Athens would be perfect for a web project. The team agreed he was the best choice, but were concerned about working with someone halfway around the globe.The team agreed he was the best choice, but were concerned about working with someone halfway around the globe.
A better way of working remotely
In response, the two friends created a new web-based platform that brought visibility and trust to remote work. It was so successful the two realized other businesses would also benefit from reliable access to a larger pool of proven talent, while workers would enjoy freedom and flexibility to find jobs online. Together they decided to start a company that would deliver on the promise of this technology. Fast-forward to today, that technology is the foundation of Upwork — the leading flexible talent solution. With millions of jobs posted on Upwork annually, independent professionals are earning money by providing companies with over 5,000 skills across more than 70 categories of work.
A world of opportunities
Through Upwork, businesses get more done, connecting with proven professionals to work on projects from web and mobile app development to SEO, social media marketing, content writing, graphic design, admin help and thousands of other projects. Upwork makes it fast, simple, and cost-effective to find, hire, work with, and pay the best professionals anywhere, any time.
Upwork’s vision
Independent talent at the heart of every business.
Upwork’s mission
To create economic opportunities so people have better lives.
SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
What goes into SEO?
To understand the true meaning of SEO, let’s break that definition down and look at the parts:
Quality of traffic. You can attract all the visitors in the world, but if they’re coming to your site because Google tells them you’re a resource for Apple computers when really you’re a farmer selling apples, that is not quality traffic. Instead you want to attract visitors who are genuinely interested in products that you offer.
Quantity of traffic. Once you have the right people clicking through from those search engine results pages (SERPs), more traffic is better.
Organic results. Ads make up a significant portion of many SERPs. Organic traffic is any traffic that you don’t have to pay for.
Organic search traffic is specifically any unpaid traffic that comes from SERPs.
How SEO works
You might think of a search engine as a website you visit to type (or speak) a question into a box and Google, Yahoo!, Bing, or whatever search engine you’re using magically replies with a long list of links to webpages that could potentially answer your question.
That’s true. But have you ever stopped to consider what’s behind those magical lists of links?
Here’s how it works: Google (or any search engine you’re using) has a crawler that goes out and gathers information about all the content they can find on the Internet. The crawlers bring all those 1s and 0s back to the search engine to build an index. That index is then fed through an algorithm that tries to match all that data with your query.
The O part of SEO—optimization—is where the people who write all that content and put it on their sites are gussying that content and those sites up so search engines will be able to understand what they’re seeing, and the users who arrive via search will like what they see.
Optimization can take many forms. It’s everything from making sure the title tags and meta descriptions are both informative and the right length to pointing internal links at pages you’re proud of.
Learning SEO
This section of our site is here to help you learn anything you want about SEO. If you’re completely new to the topic, start at the very beginning and read the Beginner’s Guide to SEO. If you need advice on a specific topic, dig in wherever suits you.
Here’s a general overview:
Building an SEO-friendly site
Once you’re ready to start walking that SEO walk, it’s time to apply those SEO techniques to a site, whether it’s brand new or an old one you’re improving.
These pages will help you get started with everything from selecting an SEO-friendly domain name to best practices for internal links.
Content and related markup
A site isn’t really a site until you have content. But SEO for content has enough specific variables that we’ve given it its own section. Start here if you’re curious about keyword research, how to write SEO-friendly copy, and the kind of markup that helps search engines understand just what your content is really about.
On-site topics
You’ve already learned a lot about on-site topics by delving into content and related markup. Now it’s time to get technical with information about robots.txt.
Link-related topics
Dig deep into everything you ever needed to know about links from anchor text to redirection. Read this series of pages to understand how and when to use nofollow and whether guest blogging is actually dead. If you’re more into the link building side of things (working to improve the rankings on your site by earning links), go straight to the Beginner’s Guide to Link Building.
Other optimization
Congratulations! You’ve mastered the ins and outs of daily SEO and are now ready for some advanced topics. Make sure all that traffic has the easiest time possible converting with conversion rate optimization (CRO), then go micro level with local SEO or take that site global with international SEO.
The evolution of SEO
Search engine algorithms change frequently and SEO tactics evolve in response to those changes. So if someone is offering you SEO advice that doesn’t feel quite right, check in with the specific topic page.
How Does Squarespace Compare Against the Ecommerce Giant, Shopify?
You’re about to find out how Squarespace compares to Shopify in a battle between two excellent ecommerce platforms.
We know it’s hard to pick the right website builder for your online store. But when it comes to Shopify vs Squarespace, the solution is simple: it really boils down to what you’re looking for.
Shopify is for serious sellers. It’s the best platform for large or ambitious online stores requiring powerful ecommerce tools.
It’s our top rated ecommerce website builder, designed specifically for selling online. For that reason alone, it should come as no surprise Shopify is the overall winner today.
However, like anything in life, it’s not for everyone. While it is the overall best ecommerce builder, it may not suit your products, fit your budget, or simply match your style.
In the other corner, you have Squarespace. Known as an ‘all-round’ website builder, it comes with some added ecommerce features if you’re looking to sell online. These sales tools are less advanced than Shopify, but it’s more affordable.
Squarespace is also the king of design. So, if you’re looking to just sell a few products online with some lovely templates to match, then it might be the builder for you.
But how do you choose between Shopify and Squarespace? Well, you’ll be glad to hear we’ve made things easier for you. We thoroughly researched each builder, digging up each platform to see how they perform in key areas of selling online. We also asked people just like you to test them to get another point of view.
Premier Wholesaler, Serving the Wholesale Community Since 2001
PremierWholesaler is a Worldwide Wholesale Liquidation Distributor and Global Exporter specializing in liquidated wholesale merchandise from many of the nation’s retail, big-box stores and online retailers.
Working with #third#party wholesale facilities all over the country and our many years of experience, we are able to pass HUGE savings to YOU! Whether you’re a large wholesale buyer, a small shop, or experienced exporter, we can get you started in the right direction.
Nirankari Infotech 